It was brought to my attention yesterday that not everyone knows what a Content Site (or Content Mill) is, so I’m going to take the time to explain what a content site is, and the general process of working with one.
A content site is a company that hires freelance writers to write content for them. The content might be used on their personal site(s), or sold to another site or private customer. For example, Demand Media hires freelance writers to write content for sites they own (eHow, Cracked.com, etc.) and for partner sites such as Local.com.
Content site pay varies, but most sites pay between $8 and $20 for an article. Most articles are in the 400-500 word range. You can find a variety of things to write about, from medical conditions to legal articles. Some sites also pay on a revenue sharing platform — for every visit to the website your article generates, you get a share of the profits.
Now, for why some in the writing community refer to these sites as “content mills”. There are two reasons: first the pay is lower for a content mill than it would be if you sold articles in the traditional manner (something I’ll go into in another post). Second, the quality of the articles are not always as high as they could be. Part of this is because of the ease of being accepted to write for the site.
Which leads to my next point — to write for a content site, you apply directly to the site. Each site has a different method they use to approve writers, but most require a potential writer to fill out an application and submit a writing sample. There may be a grammar test involved as well. If your writing sample is acceptable, you’re approved to write for the site, and can select articles that interest you. Once you’ve written the article, you submit it to the site for approval. Some sites use editors who review your work, other sites send work directly to the client and they either approve the article, send the article back for revisions, or reject it. This is another area I will go into in a later post.
If your article is accepted, you get paid. Most sites pay via Paypal, though there are a few who direct deposit pay into your bank account.
And there you have it — a brief explanation into content sites. In my next post, I’ll examine the pros and cons of working for content sites. As always, if you have any questions, leave a comment or shoot me an email.